I'm a Brand Designer based in Los Angeles, California, dedicated to crafting with purpose through strategy and exploration. Growing up in Boston, Massachusetts, I developed a deep fascination with the internet and technology and discovered a passion for web design of that era (MySpace, Tumblr, and everything in between). 

Over the past decade, I've collaborated on and led the development of distinctive brand identities and engaging digital experiences. My expertise spans brand design systems, graphic design, and marketing. I blend creativity with strategic thinking to deliver conversion-oriented websites, landing pages, digital and print ads, guides, presentations, and video content. I'm driven by the belief that great design should be people-first, stand out from the competition, resonate with the right audience, and reflect a brand’s mission with great storytelling.